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PREMIER Design and Build Group Completes Latest Expansion at Live/Work/Play Community for HSA

The recently completed infrastructure project is part of the continued expansion of The Mayfair Collection, a mixed-use retail...

June 25, 2021 (Wauwatosa, WI) – PREMIER Design + Build Group has completed work on another project in suburban Milwaukee for developer HSA Commercial, Inc. The recently completed infrastructure project is part of the continued expansion of The Mayfair Collection, a mixed-use retail, commercial and residential development in Wauwatosa, WI. PREMIER’s team has also been selected for tenant improvements for multiple retailers. PREMIER and HSA have been collaborating since 2013 on the 69-acre site. The initial phase was a large-scale adaptive reuse project, which involved transforming an old grocery warehouse into a local shopping destination. During subsequent phases, PREMIER and HSA have added dining, coworking and residential components to The Mayfair Collection complex. The latest assignment, “Phase Four Infrastructure,” involved a series of site improvements, including prepping the north end of the site with a roadway extension, completing stormwater retention work, and extending a bike path. PREMIER also added demising walls to accommodate three new restaurant operators. One of the new tenants is Good City Brewing, which debuted its new taproom and restaurant in May. The Mayfair Collection is located on West Burleigh Street, just off U.S. 41. PREMIER’s Mitch Braam served as project manager for Phase Four Infrastructure, working with Rick Schwenn as project superintendent and senior vice president/Midwest market leader Michael Long. Next up for PREMIER is additional tenant improvement work, which is underway. PREMIER has gutted a former restaurant space and is converting it into retail stores for incoming tenants including Sleep Number. The team will also be building out a vacant space next to anchor tenant Whole Foods for PetSmart. The latest round of tenant improvements is scheduled for completion by August. “Being part of this ongoing transformation is an honor for our team,” said Alec Zocher, co-founder and managing principal at PREMIER. “With each new phase of development, we’re creating a more vibrant destination for residents and businesses in the greater Milwaukee area.” The latest infrastructure work at The Mayfair Collection helps set the stage for the next round of improvements, according to Tim Blum, managing director of the retail development group at HSA. "With the completion of this phase of the infrastructure, we are now in a position to move forward on the next key components of the city's master plan, including multi-family, senior living, office, and potentially hotel developments," according to Blum. PREMIER and HSA have teamed with Christopher L. Thomas, AIA, of TOA Architecture/Urban Design for architectural and interior design services throughout the development of The Mayfair Collection. About PREMIER Design + Build Group PREMIER Design + Build Group, LLC provides a full range of design + construction services for industrial, commercial, medical, multifamily and adaptive reuse projects. From office build-outs to large-scale industrial facilities, every PREMIER project benefits from the company’s strong client focus and concept-to-completion success strategy. For more information, visit .

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